The Narrative Project: Keystones of Identity + Expression

The work to which you devote the days of your life is a story in the act of being written. You can become a bolder, more effective author of that story by exercising a more purposeful design approach to shaping your own narrative, and that of the team or tribe to which you belong.

Using a framework inspired by the fundamentals of classical rhetoric, and adapted for a contemporary setting, The Narrative Project spans five dimensions, and gives teams a means to inquire of themselves who they really are, and who they want to be. The answers to these questions are both individual and collective, and they determine the quality and impact of our work.

By co-creating the anchor elements of their core identity and norms, their strategic direction and shared goals, their stakeholder positioning, and more, teams prepare to accelerate faster toward bolder targets -- and build stronger, healthier dynamics as they run.

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